Learn with Racha
Eighteen hours over six Saturdays, capped at five people, where you can ask about your own business and get a real answer. Not a recorded course you will never finish.
Start with the free session on Sunday 11 October, 18:00 Istanbul. Forty-five minutes on Google Meet — 18:00 Cairo and Riyadh, 19:00 Dubai. I teach something you can use the same week, then explain the course. No payment, no obligation.
The same eighteen hours at the same price, in the group that fits your clock. Two online cohorts run on Saturdays — one on Middle East time, one on North American time — or spend one full day in the room in Istanbul, which includes everything the online groups get.
Online · Middle East
Six Saturdays, 18 hours
Saturdays 13:00–16:00 Istanbul · 14:00 Dubai
From 24 October · Google Meet · 5 places
$250$400
Online · US & Canada
Six Saturdays, 18 hours
Saturdays 12:00 noon Eastern · 9:00 Pacific
From 24 October · Google Meet · 5 places
$250$400
Istanbul · in person
One day, 7 hours
Saturday 17 October, 10:00–18:00
Istanbul · 8 places
$350
Prefer it private? The same 18 hours one to one, scheduled around you, in your timezone — $900. Book the private course. Both online groups are the same course at the same price — pick whichever time you can actually make. Each runs with a minimum of three people; if a group does not fill, you move to the other one or are refunded in full.
For companies
One booking, one invoice, and a programme built around what your company actually sells — not a generic slide deck. Delivered in Arabic or English.
In person
Team workshop — one day
Your office in Istanbul, or a room I arrange
from $1,800per day · up to 12 people
Online
Team programme — six weeks
Live on Google Meet, wherever your team sits
from $3,900six sessions · up to 12 people
Larger teams, several offices, or one subject of your own
More than twelve people, a week instead of a day, or one subject only — Meta ads, or AI inside your team. Send me the team size and the outcome you need, and a written scope and fixed price come back.
Quoted per request
Priced per day, not per person, so you can send the whole team. Invoiced from the United States or Turkey, whichever suits your accounting — half on booking, half on the day.
One topic a week. Each session is 50 minutes teaching, a break, 50 minutes on real examples, a break, then 40 minutes applying it to your own business.
Week 1
Where your customers actually come from
The whole map in one session: search, social, ads, referral, AI assistants. What each one is good at, what it costs, and which one your business needs first. You leave knowing what to ignore for now.
Week 2
Your website, or your landing page
What a website is for, what a landing page is for, and why sending ads to a homepage wastes money. What every page must do before it earns anything.
Week 3
Social media that leads somewhere
Content that moves someone toward buying instead of just filling a feed. Planning a month in an hour, writing captions that work, and what to do when nothing is happening.
Week 4
Paid ads without burning money
Meta and TikTok. How the money actually works, what a test looks like, what budget is a real test, and how to tell in week two whether to stop.
Week 5
Getting found: SEO and AI search
How search decides who to show, what you can control, and what changed now that people ask assistants instead of searching. What is worth doing and what is sold as magic.
Week 6
Measuring it, and what you do next
Which numbers mean something and which are decoration. Reading what happened and deciding the next ninety days. You leave with a written plan for your own business.
Who is teaching this
I have been doing this since 2011.
I started in marketing in 2011, running campaigns for international exhibitions and conferences in Jeddah — work where you find out very quickly whether a message lands, because the hall is either full on the day or it is not.
Since then I have worked across design, websites, advertising, search and social media, and in 2024 I founded Racha Digital Studio. I still run campaigns for clients every week. That matters more than it sounds: what works in this field changed again this year, and I would rather teach you what I am doing now than what worked when I first wrote the slides.
I teach in English or Arabic, whichever the group prefers.
This is for you if
This is not for you if
Still deciding?
Come to the free session first.
Sunday 11 October, 18:00 Istanbul. Forty-five minutes on Google Meet. I teach one thing you can use the same week, then explain the course and answer whatever you want to ask. There is nothing to pay and nothing to turn down.
Booking goes through WhatsApp, so you can ask me anything before you commit to a place.
Before you book
Course materials are emailed after payment. Once they have been sent, the fee is not refundable. If you cannot make a session, tell me beforehand and I will work out how to catch you up.
Sessions run on Google Meet. You need a browser and a Gmail address — nothing to install. Bring your own business to work on; that is the part free courses cannot give you.
Both languages. I teach in English or Arabic, whichever the group prefers.
Prices are in USD and include any applicable tax. The price you see is the price you pay — nothing is added at checkout.